During my time at Hasbro I’ve worked on dozens of commercials, sizzles, bumpers, social content, digital teasers and more. The group that I worked in was a true “soup to nuts” department that handled everything from the idea to production, post production and QA services. We were briefed on the product, develop concepts that are presented to back to the brand team. Once a direction is chosen we then to work on scripts, casting, location (virtual, studio or on site), graphics and vendor searching.

Depending on the project, I would work with our in-house graphics and editing department or with an outside vendor and oversee each asset until it was ready to be published. I have over seven years of virtual production experience as well as remote and on-location creative direction.

Role: Creative and Art Direction